Selected semi-finalists will be given the challenge to create the most stylish outfit that represents their personal sense of style and creativity with a $150 The Mall at Robinson gift card. All purchases must come from The Mall at Robinson’s retailers and semi-finalists may tie in one item from their personal closet.  A brief video and pictures of your creation will be posted on the social shopping site, Shoptopia, and members of Shoptopia will be eligible to vote for their favorite trendsetter during the live voting segment of the on-line competition.

Interested applicants may visit robinson.shoptopia.com and click on the Project: Style link. Entering is easy and free: join Shoptopia, fill out the application and upload a photo that shows off your style.  Two semi-finalists will be selected for every round.