Contact: Shema Krinsky
The Mall at Robinson
412.788.0816
DISNEY STORE NOW OPEN AT THE MALL AT ROBINSON
Disney Store Grand Opening Celebration this Saturday
PITTSBURGH – Sept. 12, 2006 – Forest City Enterprises, Inc. today announced Disney Store opened a new location at the Mall at Robinson in Robinson Township. The new store is located on the upper level near the newly renovated and relocated Footlocker. To commemorate the opening of the new location, Disney Store is hosting a grand opening celebration this Saturday, September 16.
"We are excited to announce the arrival of Disney Store to The Mall at Robinson," said Shema Krinsky, marketing director, The Mall at Robinson. “The Disney Store is a strong brand that resonates with families and they are an excellent addition to our tenant mix.”
The celebration begins at 10 a.m. with a ribbon cutting at the store, followed by giveaways throughout the day, a chance to win a $250 Disney gift card, free balloons and a free pair of Kids’ Mickey Mouse ears with a $30 purchase, while supplies last. Then, at noon, the celebration moves to the Rotunda where you can meet and greet your favorite Disney pals from 12 to 4 p.m. Guests may bring a camera to capture the magic for a keepsake.
“Disney Store is a great place to shop,” says Ezra Dabah, Chairman and CEO, The Children’s Place/Disney Store. “It’s a place kids and adults can connect with their favorite Disney characters everyday.”
Disney Store (NASDAQ: PLCE) originated the themed retail environment when it opened its first store in Glendale, California in 1987. Disney Store currently operates over 300 locations in the United States and Canada that offer immediate access to magical Disney products. Disney Store North America is owned, and under license operated, by a subsidiary of The Children's Place Retail Stores, Inc. a leading specialty retailer of apparel and accessories for children. Call 800-757-5933 for store locations
The Mall at Robinson is a 863,791 square foot regional shopping center owned and operated by Forest City Enterprises, Inc. (NYSE: FCEA and FCEB). The mall is located in Robinson Township at the intersection of Route 60 and Route 22/30 on Robinson Centre Drive. The mall is anchored by Dick’s Sporting Goods, JCPenney, Macy’s and Sears and has over 100 specialty stores. The mall is open 10 a.m. to 9:30 p.m., Monday through Saturday and 11 a.m. to 6 p.m., Sunday. More information can be found at www.shoprobinsonmall.com.
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